Graceland Center for Purposeful Aging Branding Guide
Partnering with a new not-for-profit community that strives to bring those aging together in community so that they may socialize, learn and stay active together. We wanted a brand that was timelessly elegant and spoke to the beauty of aging gracefully. Bringing in the gold helps convey the value of those aging and that as with many things with time, the value is more than what you see.
Date Winter 2020